Merchandise Design

When attempting to acquire an Internship at Reformation Brewery I was asked by the owner, Spencer Nix, to create a merchandise design for their “North Georgia Made” spring collection. The North Georgia Made line features apparel and accessories that encapsulate the beauty of the North Georgia outdoors. Reformations values heavily revolve around the notion that why you drink is as important as what you drink. I wanted the graphic to feel gleeful and nostalgic. The design features a couple locked together watching the sunset. The camper behind them giving a vibe of good times and adventure, and the dark reflection in the background implying that the fun doesn’t end when the sun goes down.